{"id":653,"date":"2025-04-09T06:04:00","date_gmt":"2025-04-09T06:04:00","guid":{"rendered":"https:\/\/adhdux.com\/?p=653"},"modified":"2025-04-02T12:09:35","modified_gmt":"2025-04-02T12:09:35","slug":"interviewing-ux-professionals-with-no-ux-experience-ux-is-not-figma","status":"publish","type":"post","link":"https:\/\/adhdux.com\/?p=653","title":{"rendered":"Interviewing UX Professionals with No UX Experience: UX Is Not Figma"},"content":{"rendered":"\n<p><a href=\"https:\/\/creators.spotify.com\/pod\/show\/aaron-usiskin\/episodes\/Beyond-Figma-Understanding-True-UX-Design-e310id3\">Spotify<\/a><\/p>\n\n\n\n<p>Let&#8217;s get something out of the way:<\/p>\n\n\n\n<p><strong>Being great at Figma does <em>not<\/em> make you a UX designer.<\/strong><\/p>\n\n\n\n<p>It makes you a great visual designer\u2014or maybe a UI designer\u2014but UX is an entirely different mindset. And yet, companies keep interviewing &#8220;UX designers&#8221; who have never conducted a user interview, run a usability test, or even read a heatmap.<\/p>\n\n\n\n<p>Let&#8217;s break this down.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>UX Is Strategy, Behavior, and Empathy<\/strong><\/h3>\n\n\n\n<p>At its core, UX is about understanding how <em>humans<\/em> interact with systems and how to improve that experience. That means:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1. Research comes first.<\/strong><\/h4>\n\n\n\n<p>If you&#8217;ve never spoken to a user, conducted a field study, or done a card sort\u2014how do you know what they need?<\/p>\n\n\n\n<p>Good UX designers start with questions, not comps. They use qualitative interviews, surveys, analytics, ethnography, and competitive audits to uncover what&#8217;s going on.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2. Behavior matters more than beauty.<\/strong><\/h4>\n\n\n\n<p>A pretty UI that nobody uses is a failure.<\/p>\n\n\n\n<p>UX is about making things <em>usable, useful, and usable again<\/em>. This means mapping user journeys, identifying pain points, and making iterative changes based on real-world behavior\u2014not just stakeholder preferences.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3. Testing is not optional.<\/strong><\/h4>\n\n\n\n<p>You&#8217;re missing half the job if you&#8217;ve never watched someone struggle through your design.<\/p>\n\n\n\n<p>Usability testing\u2014moderated or unmoderated\u2014exposes flaws you didn&#8217;t consider. The best UX professionals get excited when their design <em>fails<\/em> in a test because it&#8217;s a chance to learn and improve.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4. Accessibility is part of the job.<\/strong><\/h4>\n\n\n\n<p>Actual UX means designing for <em>everyone<\/em>.<\/p>\n\n\n\n<p>If your product doesn&#8217;t work with a screen reader, if color contrast fails WCAG standards, or if tap targets are tiny on mobile, you&#8217;re not done.<\/p>\n\n\n\n<p>Accessibility is not a nice-to-have. It&#8217;s table stakes.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>5. Content is UX, too.<\/strong><\/h4>\n\n\n\n<p>If your buttons say &#8220;Learn More&#8221; on every screen and your error messages are cryptic, you&#8217;re not solving problems\u2014you&#8217;re creating them.<\/p>\n\n\n\n<p>Microcopy, labeling, hierarchy, and instructional clarity all impact user experience. Great UX designers care about the words just as much as the wireframes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>So how do we interview for UX\u2014<em>real<\/em> UX?<\/strong><\/h3>\n\n\n\n<p>Look for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Critical thinking<\/strong>, not just visual thinking<\/li>\n\n\n\n<li><strong>Systems design<\/strong>, not just page design<\/li>\n\n\n\n<li><strong>Evidence-based decision-making<\/strong>, not just stakeholder pleasing<\/li>\n\n\n\n<li><strong>User empathy<\/strong>, not just brand alignment<\/li>\n\n\n\n<li><strong>Continuous iteration<\/strong>, not just one-shot delivery<\/li>\n<\/ul>\n\n\n\n<p>UX is about process, not polish.<\/p>\n\n\n\n<p>When we hire folks based on tools, we miss out on the thinkers, the strategists, and the quiet observers who can transform a product from functional to <em>loved<\/em>.<\/p>\n\n\n\n<p>To every company out there building design teams:<\/p>\n\n\n\n<p><strong>Stop hiring Figma. Start hiring UX.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spotify Let&#8217;s get something out of the way: Being great at Figma does not make you a UX designer. It makes you a great visual designer\u2014or maybe a UI designer\u2014but UX is an entirely different mindset. And yet, companies keep interviewing &#8220;UX designers&#8221; who have never conducted a user interview, run a usability test, or<\/p>\n<p><span class=\"more-wrapper\"><a class=\"more-link button\" href=\"https:\/\/adhdux.com\/?p=653\">Continue reading<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[11,3,10,6,7,4],"class_list":["post-653","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-design","tag-ux","tag-uxdesign","tag-uxresearch","tag-uxstrategy","tag-uxui"],"_links":{"self":[{"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/posts\/653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adhdux.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=653"}],"version-history":[{"count":1,"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/posts\/653\/revisions"}],"predecessor-version":[{"id":654,"href":"https:\/\/adhdux.com\/index.php?rest_route=\/wp\/v2\/posts\/653\/revisions\/654"}],"wp:attachment":[{"href":"https:\/\/adhdux.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adhdux.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adhdux.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}