Spotify UX in 2025 is no longer a novelty or a nice-to-have. It’s the differentiator between products people tolerate and products people trust. But something is shifting beneath the surface. We’ve optimized usability. We’ve scaled design systems. We’ve integrated AI. We’ve embraced accessibility. And yet, the experiences we create often feel… the same. Welcome...
Continue readingWhere We’re Headed and What We Must Build
Spotify We’ve had our revolutions: Graphical interfaces in the 1980s The rise of responsive web Mobile-first design Design systems and atomic components Collaborative tools like Figma, Miro, and Notion AI entering design workflows in real-time But as powerful as those were, they were tool-focused. The next great platform breakthrough in UX won’t be about...
Continue readingTime to Dethrone the Dinosaur: Why Healthcare Payments Need a Modern Replacement
Spotify Healthcare is complex. But healthcare payments? That’s where things go from messy to maddening. We’re still dealing with: And behind the curtain, one or two entrenched players still dominate the space—holding onto their market share not because of innovation, but because of legacy contracts and inertia. Well, it’s time. Time to dethrone the...
Continue readingUX & a Smart Home: Designing for Life, Not Just Devices
Spotify Smart homes are everywhere now. Thermostats learn our patterns. Doorbells talk to our phones. Lights dim with a phrase. And refrigerators send notifications like your boss. Yet for all the incredible technology in play, one truth keeps showing up: The UX of smart homes still isn’t smart. Instead of feeling seamless, connected, and...
Continue reading“OK” Is Not Ready for Release: Why Great UX Needs Testing, Research, and Real Users
Spotify In product development, speed is everything. The pressure to ship fast, show progress, and “get it out the door” is real. But in UX, there’s one truth that doesn’t care about your deadlines: “OK” is not good enough. It’s not launch-ready. It’s not safe. It’s not even neutral. Releasing an “OK” experience without...
Continue readingInterviewing UX Professionals with No UX Experience: UX Is Not Figma
Spotify Let’s get something out of the way: Being great at Figma does not make you a UX designer. It makes you a great visual designer—or maybe a UI designer—but UX is an entirely different mindset. And yet, companies keep interviewing “UX designers” who have never conducted a user interview, run a usability test,...
Continue readingThe UX Renaissance: How the Last 5 Years Have Rewritten the Rules of Product and Website Design
Spotify Over the last five years, user experience (UX) has moved from a tactical layer to a strategic driver of business value. It’s no longer just about making things usable; it’s about creating emotion, anticipating intent, and driving measurable impact. As someone who’s led UX at the enterprise level, I’ve seen firsthand how companies...
Continue readingInvisible UX: The Design That Disappears When Done Right
Spotify We talk about “delight” in UX—the moments that surprise and engage. But sometimes, the best design goes unnoticed. not because it’s unremarkable, but because it fits so seamlessly into a user’s flow that it disappears. That’s invisible UX—and it might just be the highest compliment your design can receive. The Best Compliment: Silence...
Continue readingHow ChatGPT Can Help UX Achieve Better Outcomes
Spotify In the evolving landscape of user experience (UX) design, one tool has quickly become indispensable for designers, researchers, and strategists alike: ChatGPT. While artificial intelligence (AI) has long promised to enhance efficiency and creativity, ChatGPT delivers on that promise in concrete, actionable ways. When thoughtfully integrated into the UX process, it can elevate...
Continue readingThe Most Ridiculous Problem in UX: The Disappearing “Cancel” Button
Spotify Let’s discuss one of the most absurd UX sins that still haunts interfaces in 2025: the mysteriously disappearing or misplaced “Cancel” button. This isn’t just a pet peeve—it’s a user experience failure that’s widespread, annoying, and, in some cases, downright dangerous. The Case of the Vanishing Cancel Ever opened a modal, clicked a...
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