Spotify We love to talk about the next great app. The one that changes how we communicate. How we shop. How we move through the world. How we work. But look a little closer, and you’ll see something these apps all share: A UX foundation that shapes not just screens—but expectations. Great UX isn’t...
Continue readingWhy Picking Healthcare Insurance Is One of the Worst UX Experiences on the Internet — And How It Can Be Better
Spotify In the digital design world, UX (User Experience) is about helping people accomplish their goals easily, intuitively, and enjoyably. Yet, despite decades of progress in UX design, one critical corner of the web remains notoriously painful: picking healthcare insurance. Here’s why shopping for healthcare coverage continues to be one of the worst online...
Continue readingMuscle Memory in UX: Why Familiar Patterns Drive Better Products
Spotify When you design a new app, your first instinct is to make it fresh. Unique. Different. New. But here’s a UX truth we don’t talk about enough: New isn’t always better if it breaks muscle memory. In fact, one of the fastest ways to tank onboarding and retention is to design a product...
Continue readingWhat Is Happening to UX?
Spotify User Experience (UX) used to be the heartbeat of digital innovation—a discipline rooted in empathy, research, and purposeful design. It brought the user to the center of every product decision. But lately, something feels off. Design is still happening, but it’s increasingly disconnected. Tools are flashier, titles are fancier, but the work? Often...
Continue readingHow UX Has Changed Products: From Utility to Loyalty
Spotify There was a time when product design focused almost entirely on function. Get it to work. Make it fast. Keep it stable. But over the past two decades, user experience (UX) has quietly, then loudly, reshaped the way products are conceived, built, marketed—and ultimately, loved. UX has changed the game from “Does it...
Continue readingUX Evolution: What the New Figma Features Mean for Designers
Introduction Spotify Figma’s latest feature updates mark a turning point in collaborative UX design, enabling more dynamic workflows, intelligent automation, and real-time iteration at scale. These enhancements are not just UI conveniences—they shift how product teams operate, prototype, and deliver usable solutions. 1. Variables and Modes for Scalable Design Systems Figma now supports variables...
Continue readingThe Art of UX in 2025: Where Precision Meets Personality
Spotify UX in 2025 is no longer a novelty or a nice-to-have. It’s the differentiator between products people tolerate and products people trust. But something is shifting beneath the surface. We’ve optimized usability. We’ve scaled design systems. We’ve integrated AI. We’ve embraced accessibility. And yet, the experiences we create often feel… the same. Welcome...
Continue readingWhere We’re Headed and What We Must Build
Spotify We’ve had our revolutions: Graphical interfaces in the 1980s The rise of responsive web Mobile-first design Design systems and atomic components Collaborative tools like Figma, Miro, and Notion AI entering design workflows in real-time But as powerful as those were, they were tool-focused. The next great platform breakthrough in UX won’t be about...
Continue readingTime to Dethrone the Dinosaur: Why Healthcare Payments Need a Modern Replacement
Spotify Healthcare is complex. But healthcare payments? That’s where things go from messy to maddening. We’re still dealing with: And behind the curtain, one or two entrenched players still dominate the space—holding onto their market share not because of innovation, but because of legacy contracts and inertia. Well, it’s time. Time to dethrone the...
Continue readingUX & a Smart Home: Designing for Life, Not Just Devices
Spotify Smart homes are everywhere now. Thermostats learn our patterns. Doorbells talk to our phones. Lights dim with a phrase. And refrigerators send notifications like your boss. Yet for all the incredible technology in play, one truth keeps showing up: The UX of smart homes still isn’t smart. Instead of feeling seamless, connected, and...
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