Spotify Artificial intelligence can now draft wireframes, generate interface copy, label research transcripts, and even propose flows in seconds. But it still can’t do the one thing great UX always demands: care. Care about the individual on the other end of the screen. Care about context, consent, harm, dignity, and the long-term relationship between...
Continue readingUX Designers Aren’t Going Away—They’re Evolving
This question comes up every day: Are we still UXers? My answer, we’re not just UX designers anymore. We are Digital Designers. Think about it: UX was born in a web and mobile world. But digital design now spans far beyond screens. Today’s digital designer shapes experiences across watches, kiosks, dashboards, in-car interfaces, wearables,...
Continue readingUX, Machine Learning, and Language Processing: The Future of NIL Opportunities for College Athletes
Spotify Since the NCAA lifted restrictions on Name, Image, and Likeness (NIL) compensation, college athletes have entered an unfamiliar arena, personal branding. For many, this shift is both daunting and exciting. While raw talent might get them on the field, building a marketable identity off the field takes a different skill set altogether. That’s...
Continue readingThe Next Great App Won’t Just Be Useful, It Will Be Unforgettable
Spotify We don’t need another app.We need a better one. In a world of infinite options and overwhelming noise, the next great app won’t be the one with the most features or funding; it will be the one that feels like it was built just for you. It will anticipate your needs, respect your...
Continue readingRethinking Design Tools: What Replaces Figma Is Simplicity, Speed—and Smart AI
Spotify When Figma first launched, it didn’t win users with a flood of features. It won with clarity. It wasn’t just cloud-based or collaborative, it was clean, responsive, and felt like it was designed for you. It quietly redefined the designer’s workflow, unchained teams from files and folders, and set a new bar for...
Continue readingFrom Executors to Strategists
Spotify Historically, UX designers were seen as problem-solvers and usability experts. They conducted research, crafted personas, built prototypes, and ensured interfaces were clean and intuitive. But as AI becomes embedded in everything from recommendation engines to automated diagnostics, UX designers are becoming stewards of far more than usability — they’re becoming stewards of trust....
Continue readingRedesigning for Growth: How Reddit Can Broaden Its Reach Without Losing Its Core
Spotify As designers and strategists, one of the most interesting challenges we face is helping platforms evolve beyond their niche without alienating the people who built them. That starts with understanding the demographics behind the experience, who is using the product, who is not, and why. Take a look at the numbers: I zeroed...
Continue readingThe Art of the Alert: Perfecting the Push Notification User Journey
Spotify Push notifications are a double-edged sword. On one hand, they’re direct lines to a user’s attention, offering immediacy and relevance. On the other hand, they’re intrusive, demanding consideration in an already attention-saturated world. For a platform like Facebook, where notifications range from friend requests to event invites to specific mentions of friends, optimizing...
Continue readingDesigning a Compelling News Site for Today’s Generation
Spotify Understanding How Millennials (and Gen Z) Consume and Share News In a world of headlines competing for swipes, taps, and fleeting attention spans, designing a modern news experience isn’t just about content; it’s about culture. Today’s consumers don’t just read the news; they react to it, share it, comment on it, and remix...
Continue readingGoPro Needs a New iPhone App: Why UX is Holding Back the Experience
Spotify GoPro has built a brand around adventure. It’s the go-to camera for athletes, travelers, and creators who want to capture the moment in all its high-octane glory. But for a product that lives at the bleeding edge of action, the iPhone app experience feels… stuck. The GoPro hardware is incredible. The footage is...
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